Free Resource from Apollo Marketing

Your Free AI Visibility Starter Kit

Everything you need to tell AI search engines who your business is — a ready-to-use prompt, three FAQ templates you can clone, step-by-step install instructions, and a clear picture of what comes next.

No signup required
Works with any AI tool
Free, from Apollo Marketing

Copy This Prompt. Paste It Into Any AI.

This prompt generates five ready-to-install schema blocks: your LocalBusiness identity, your Organization brand, and three FAQ templates (pricing, availability, what-to-expect) — each filled in with your actual business details so you can clone and expand from there. Paste the prompt into ChatGPT, Claude, Gemini, or any AI tool. Fill in your details where you see the bracketed placeholders, then run it.

Want the 3-part follow-up series?

Real examples of what AI sees (and misses) for businesses like yours. No spam — just 3 emails over 2 weeks.

Skip — just show me the prompt ↓
AI Prompt — Copy & Fill In Your Details
I own a [TYPE OF BUSINESS] called [BUSINESS NAME].

Here are my details:
- Address: [FULL STREET ADDRESS, CITY, STATE ZIP]
- Phone: [PHONE NUMBER]
- Website: [YOUR WEBSITE URL]
- Email: [BUSINESS EMAIL]
- Business hours: [e.g., Mon-Fri 9am-5pm]
- Main services (list 2-3): [SERVICE 1, SERVICE 2, SERVICE 3]
- Typical price range for my main service: [e.g., $50-$150 per session]
- Booking process (how do customers book? walk-in OK? appointment-only?): [DESCRIBE]
- What happens at a first-time visit (1-3 sentences): [DESCRIBE]

Generate FIVE JSON-LD structured data blocks for my website. Each block should be inside its own <script type="application/ld+json"> tag, with NO comments inside the JSON. They should be ready to paste into my website's <head> section.

BLOCK 1 — LocalBusiness schema
Include my name, address, phone, website, email, hours, geographic coordinates, area served, and a 2-sentence description of what we do.

BLOCK 2 — Organization schema
Include my business name, website, logo URL (use [WEBSITE]/logo.png as placeholder), contact point, and any social media URLs I provide: [LIST ANY SOCIAL LINKS]

BLOCK 3 — FAQPage schema, Template 1: PRICING
Build a FAQPage block with one Question/Answer pair using my actual pricing info. The question should sound like how customers actually ask (e.g., "How much does [my main service] cost in [my city]?"). The answer should be 40-80 words, include a concrete price range, my city name, and what's included. Use the conversational tone of an experienced shop owner answering a real customer — not marketing copy.

BLOCK 4 — FAQPage schema, Template 2: AVAILABILITY
Build a FAQPage block with one Question/Answer pair about booking and availability. The question should match how customers ask (e.g., "Do you take walk-ins at [my business] in [my city]?"). The answer should be 40-80 words, name my hours specifically, name my city, and state the booking process clearly. Same conversational tone.

BLOCK 5 — FAQPage schema, Template 3: WHAT TO EXPECT
Build a FAQPage block with one Question/Answer pair about the first-visit / first-session experience. The question should be customer-voiced (e.g., "What should I expect at my first [appointment/session/visit] with [my business]?"). The answer should be 40-80 words, walk through what actually happens, and include any expertise or process detail that differentiates my business.

For each FAQPage block, add a one-line HTML comment ABOVE the <script> tag (outside the JSON) explaining how to add more Q&A pairs by copying the "mainEntity" object pattern. The user can then expand each template to as many FAQs as they want.

After all five code blocks, provide a "VERIFY CHECKLIST" — a numbered list of every value you estimated or used as a placeholder (coordinates, logo URL, founding date, price ranges, etc.). For each item, tell me exactly how to find or confirm the correct value.

Then give me a 3-sentence explanation of what these five blocks do for my AI visibility together.

Finally, tell me to validate my schema at https://validator.schema.org (NOT Google Rich Results Test, which doesn't show results for LocalBusiness or FAQPage markup the same way).

How to Install on WordPress

Once the AI gives you your schema code, here’s how to add it to a WordPress site in under 5 minutes — no developer needed.

  1. 1

    Go to Plugins → Add New

    In your WordPress dashboard, click Plugins in the left sidebar, then click Add New Plugin at the top of the page.

    How to install schema markup plugin on WordPress - Step 1 go to Plugins Add New
  2. 2

    Search for “Header Footer Code Manager”

    In the search box, type Header Footer Code Manager. Look for the plugin by Developer Developer. Click Install Now, then Activate.

    Search for Header Footer Code Manager HFCM plugin in WordPress plugin directory
  3. 3

    Click HFCM in the Sidebar

    Once activated, you’ll see HFCM in your WordPress left sidebar. Click it to open the snippet manager.

    HFCM Header Footer Code Manager menu item in WordPress admin sidebar
  4. 4

    Add New Snippet

    Click Add New Snippet. Give it a name like “Schema Markup”. Set Location to Header.

    HFCM Add New Snippet form showing name field and header location for JSON-LD schema markup
  5. 5

    Paste Your Schema Code

    In the Snippet / Code area, paste all five <script type="application/ld+json"> blocks from the AI’s output — LocalBusiness, Organization, and your three FAQPage templates. They all live in the same snippet, one after the other.

    HFCM Snippet Code text area where you paste JSON-LD structured data schema markup
  6. 6

    Save and Validate

    Click Save. Then go to validator.schema.org, enter your website URL, and confirm all five schema blocks are detected — LocalBusiness, Organization, and three FAQPage entries.

Not on WordPress?

The schema code works on any platform. Here’s where to look for instructions specific to yours.

Squarespace

Search: squarespace json-ld schema installation — look for the Code Injection setting under Advanced.

Wix

Search: wix json-ld schema installation — Wix uses a custom code embed in the site settings.

Shopify

Search: shopify json-ld schema installation — you’ll edit your theme’s theme.liquid file directly.

Custom / Raw HTML

Paste the <script> tags directly into your page’s <head> section, before the closing </head> tag.

The Free Prompt Is a Starting Point

Here’s an honest look at what this starter kit covers — and what it doesn’t.

Included

What the Free Prompt Covers

  • LocalBusiness schema — your name, address, hours, and contact info
  • Organization schema — your brand identity and social links
  • 3 FAQPage templates — pricing, availability, what-to-expect — each filled in with your actual business details, ready to clone and expand
  • A verify checklist for every estimated value
  • A starting point you can install today, for free
How to expand the FAQ templates: each FAQPage block is a starter. To add more questions, copy the mainEntity object inside the block and change the question and answer. The same FAQPage block can hold 5, 10, or 20 Q&A pairs — the templates show you the pattern.
Not Included

What’s Not in the Starter Kit

  • Up to 50 FAQ questions sourced from real customer search data (vs the 3 starter templates above)
  • Service schema — so AI can recommend you for specific services you offer
  • Competitor analysis — how AI currently describes your market vs your competitors
  • All 9 schema types relevant to your specific business category
  • Validation and professional installation — done for you

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Questions? Email us at info@apollollc.com